Meet the Makers: Signifier Signs

Neon artist, George Vidas, steps into the spotlight


Published:

It’d be a 20-something-year-old’s dream to see their brightest ideas written in lights. In 2010, George Vidas, then a recent grad from Alfred University in upstate New York, had plans to make a career of it.

Now 31, the artist behind Signifier signs in Midtown Detroit recalls sneaking into a neon sign class his junior year of college. “That semester formed a lot of my ethos around art and building things and resourcefulness. If you have an idea and it sticks with you, you should see it through, even if you’re not sure why yet.” He also picked up the basics of working with neon — how to bend glass, wire a sign, process a tube.

Vidas relocated to Detroit prior to the ubiquity of neon signs. Rather than Instagram-worthy phrases strewn across hipster café walls, in 2010, he initially worked on “soul-less signs” in suburban strip malls. “Detroit can much more readily afford neon [now], and there’s something about the cache of a neon sign that really resonates with entrepreneurial types.”

Today, his vibrant installations can be found at Detroit’s Buhl Bar, Sugarfina at Somerset Collection, and more. He’s also worked with local schools, and this summer, he’ll unveil a collaboration at Playground Detroit.

Visit signifiersigns.com for more information.

 

Edit Module
Edit Module Edit ModuleShow Tags

Archive »Related Content

What’s in the Stars for Detroit

Under the pseudonym AstroTwins, celebrity astrologers Ophira and Tali Edut found their calling as undergraduates at the University of Michigan. Here, the identical twins share their predictions for metro Detroiters.

North American International Auto Show Charity Preview

A Survivor’s Story

A West Bloomfield resident shares his memories of living under occupied Poland during World War II

The Way It Was

Nash Metropolitan, 1958

Holiday Giving: Children's Charities

Help make the holidays merry and bright for little ones by donating to these charities.
Edit Module
Edit ModuleShow Tags

Most Popular

  1. Under Wraps
    Lionel Perkins, senior project design engineer for camouflage at GM North America, unveils his...
  2. Machine Learning
    The next wave of artificial intelligence is making critical decisions in health care
  3. Heavyweight Estate
    Cadillac King Don Massey's property hits the market
  4. All About the Zip Sauce
    Food blogger and Instagram sensation, Seoung Lee, a.k.a. @chowdowndetroit, says Eddie’s Gourmet...
  5. The Meat of the Matter
    The latest West Village eatery, Marrow, carves a space for Detroit’s meat-eaters
  6. Food Recipe: Middle Eastern Spiced Roasted Carrots
    The mother-daughter team behind recipe development site, Crowded Kitchen, cooks up mindful dishes...
  7. Metrics of Mary Jane Motoring
    Research in a modest lab at John R and Mack addresses questions about cannabis and driving and...
  8. Detroit’s Got Spirits
    Inside the local craft distillery boom from Ferndale to Ann Arbor and beyond
  9. Eating in Translation
    What happens when centuries-old vegetarian traditions are transported across oceans
  10. Driver's Ed
    We’ve got auto questions, leading authorities have answers