Meet the Makers: Signifier Signs

Neon artist, George Vidas, steps into the spotlight


Published:

It’d be a 20-something-year-old’s dream to see their brightest ideas written in lights. In 2010, George Vidas, then a recent grad from Alfred University in upstate New York, had plans to make a career of it.

Now 31, the artist behind Signifier signs in Midtown Detroit recalls sneaking into a neon sign class his junior year of college. “That semester formed a lot of my ethos around art and building things and resourcefulness. If you have an idea and it sticks with you, you should see it through, even if you’re not sure why yet.” He also picked up the basics of working with neon — how to bend glass, wire a sign, process a tube.

Vidas relocated to Detroit prior to the ubiquity of neon signs. Rather than Instagram-worthy phrases strewn across hipster café walls, in 2010, he initially worked on “soul-less signs” in suburban strip malls. “Detroit can much more readily afford neon [now], and there’s something about the cache of a neon sign that really resonates with entrepreneurial types.”

Today, his vibrant installations can be found at Detroit’s Buhl Bar, Sugarfina at Somerset Collection, and more. He’s also worked with local schools, and this summer, he’ll unveil a collaboration at Playground Detroit.

Visit signifiersigns.com for more information.

 

Edit Module
Edit Module Edit ModuleShow Tags

Archive »Related Content

Detroit’s Ford Fireworks Celebrate 60 Years

The annual show will light up the riverfront on June 25

The Way It Was

Crowley’s Mezzanine Tea Room, 1941

Father’s Day Activities for Every Type of Dad

Celebrate your pop with experiences perfectly fit for him

How Custom Bikes Are Changing Lives

Beaumont’s Bike Day program helps special needs children

An Hour With... Tim Zajaros

Co-founder, Armory Films
Edit Module
Edit ModuleShow Tags

Most Popular

  1. Best of Detroit 2018
    Our reader's picks for the Best of Detroit winners in food, drink, leisure, people, and services
  2. Father’s Day Activities for Every Type of Dad
    Celebrate your pop with experiences perfectly fit for him
  3. How Custom Bikes Are Changing Lives
    Beaumont’s Bike Day program helps special needs children
  4. A Family of ‘Foodies’ Share Their Ramadan Traditions
    What Iftar looks like for the social media savvy Sareinis
  5. Detroit’s Ford Fireworks Celebrate 60 Years
    The annual show will light up the riverfront on June 25
  6. An Hour With... Tim Zajaros
    Co-founder, Armory Films
  7. Getting Ready with a Drag Queen
    Emma Sapphire gives a behind-the-scenes look at a pre show beauty routine
  8. The Vegan 'Ice Cream' Even Non-Vegans Will Love
    Allergy conscious and delicious, The Ice Cream Plant is quickly growing fans in metro Detroit
  9. Cocktail Recipe: Strip and Go Naked
    A refreshing tiki classic from Lost River in Detroit
  10. Blown Summer Style Challenge: Be Brave With This Season's Sheer Fabrics
    Billowy silhouettes and scintillating jewelry create an ethereal appeal