Blake’s Hard Cider Co. is getting into the summer spirit. The local, family-owned craft cidery is debuting three new releases — and a special variety pack — featuring bright, seasonal flavors like pineapple, coconut, sweet peach, and more.
“We went all out for summer with three new hard cider releases, more than we’ve ever introduced in any season, to make this the ‘Summer of Cider,’” says Andrew Blake, founder of Blake’s Hard Cider, in a press release. “While cider has traditionally been considered a fall beverage, our sales indicate otherwise with over 40 percent of annual sales taking place between May and September, and Blake’s has strategically created a product portfolio of brands that can be enjoyed during any season.”
The new releases include Peach Party, a semi-sweet cider made with sweet peach and blackberries. Available for purchase now, the drink will be part of Blake’s Hard Cider’s line year-round. Tomorrow, Blake’s will release Tropicolada, a twist on a piña colada that’s made with pineapple, orange, and a hint of coconut. The beverage is part of Blake’s Bar Cart Series and will be available through Labor Day.
In mid-May, Blake’s will release the final beverage — a yet-to-be-named drink — from its “Summer of Cider” rollout. Then from Memorial Day to Labor Day, the company will sell its first summer variety pack. The 12-can Vacation Mode pack includes both Peach Party and Tropicolada, as well as Paloma, which is a grapefruit, agave, and lime hard cider that’s part of Blake’s Bar Cart Series, and Strawberry Lemonade, a hard cider from the Farm Stand Series.
For more information, visit blakeshardcider.com.