Calling all campers, fishers, and hunters — there’s a new tool to add to your collection. Motor City Axe, a Detroit-based custom hatchet company, and Madison Heights-based outdoors brand Moosejaw have teamed up to release a utility camp hatchet named “Sir Chops A Lot.”
The 14-inch, 40-ounce hatchet — available now online and at select Moosejaw stores for $119 — was designed by Moosejaw and branded and hand-painted with a black, red, and white design by Motor City Axe. The hand-sharpened steel head is tapered for cutting and light wood splitting, and the handle is made from solid American hickory. Each Sir Chops A Lot comes with a genuine leather sheath from Wild Bill Leather Works.
David George, who founded Motor City Axe in 2018, worked at Moosejaw from 2012 to 2014. When it came time to think about the brands he wanted his new company to partner with, the outdoors retailer was an obvious choice. “I was brainstorming potential strategic partners,” George says. “I immediately thought of Moosejaw. I know some of the people who still work there, and I knew their philosophy on camping and nature would fit with what I am trying to build at Motor City Axe.”
Moosejaw was also eager to collaborate with a local maker. “We were really happy to work with Motor City Axe as they understood our commitment to quality and the idea that the outdoors should be fun,” says Dane Masers, manager of product development at Moosejaw.
During its two years in business, Motor City Axe has partnered with brands across the country. The company carries vintage and new edge tools, such as axes, hatches, cleavers, and hammers. Moosejaw was founded in 1992. The company now operates 11 brick-and-mortar stores and carries apparel and gear from brands such as The North Face, Marmont, and Prana.