Bedrock Launches Decked Out Detroit Initiative to Promote Downtown Businesses

The four-month plan brings heated outdoor dining, free parking, activities, and more to the area
decked out detroit
Decked Out Detroit brings heated pergolas to downtown restaurants like Eatori. // Rendering courtesy of Bedrock

Commercial real estate company Bedrock, in partnership with Rocket Community Fund, is launching a new initiative called Decked Out Detroit. The four-month plan aims to support downtown businesses during the winter by providing heated open-air pergolas for outdoor dining, giving access to complimentary parking at Bedrock lots and garages, and promoting shopping and various activities.

“Despite the pandemic, many businesses in downtown Detroit have shown incredible resilience and continued to support the local community with innovative new programs,” says Kofi Bonner, CEO of Bedrock, in a press release. “Decked Out Detroit is designed to build on that momentum by creating safe ways for the public to mask up, get outside and enjoy their city.”

Starting Dec. 18, Decked Out Detroit will open safe outdoor dining areas that are designed in compliance with the state and the CDC’s COVID-19 safety guidelines. The partially enclosed pergolas will be placed around the city and feature space heaters, tables, and chairs. Diners can order food and drink from participating restaurants, which include Avalon Bakery, Besa, Buddy’s Pizza, Calexico, Cannelle, Cornerstone, Eatori, Hudson Café, Maru, Mootz, and San Morello.

Decked Out Detroit is also promoting pop-up shops that are open for business — Dose Collective, Former Vintage, Krispy Addicts, Playground Detroit, and Spun Sugar — on its website. The site also features a directory of local businesses and information on things to do downtown.

Current activities include the Garden Maze at Capitol Park, stationary art installations at the Greenhouses at Cadillac Square, a window art installation put on in partnership with Design Core, and a light installation down Woodward Avenue. A press release says other large, family-friendly activations will be announced later this winter.

Kicking off on Dec. 14, those who purchase items from a participating retailer or restaurant will receive eight hours of free parking at a Bedrock parking location (see the map above for details). Bedrock is also offering $10 discounts on Lyft rides to and from Detroit from 10 a.m. to 8 p.m. every Saturday. The offer, which can be accessed in the Lyft app using the code “BedrockDetroit,” is being offered now.

For more information, visit deckedoutdetroit.com.

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Emma Klug is a senior editor and digital content coordinator at Hour Detroit. In her role, Klug writes and edits stories on community, art, food, and lifestyle topics for hourdetroit.com, edits the Hour Daily newsletter, and is involved in planning and proofing the monthly print magazine. She also oversees the editorial web internship program for the magazine. A graduate of Columbia College Chicago, Klug has been with Hour Detroit since 2016. She has also contributed to Hour Media publications DBusiness magazine and Metro Detroit Weddings magazine. You can reach her at eklug@hour-media.com.